Sheringham Court Gardens
- Projects
- Sheringham Court Gardens
The agent (Sutherland Homes) wasn’t selling a “2-bed bungalow”; they were selling a £750,000 “concierge lifestyle” to a premium ‘Over 55s’ market. This intangible cannot be captured by standard photos. They deployed our “Premium Justification” package (Cinematic Video) to make the lifestyle tangible and give buyers the emotional confidence to pay the premium price.
- Location
- Sheringham Court Gardens
- AGENT
- Southernland Homes
- VALUE
- £750,000
- Layout
- 2-Bed New Build Bungalow (Over 55's Development)
Services Provided
The Challenge
How do you justify a £750,000 price tag on a 2-bed bungalow? The agent was selling a "luxury concierge lifestyle"—an intangible that standard photos could never capture, creating a value gap between the asset and the asking price.
The Result
Our Cinematic Video was the system that closed the value gap. It sold the experience—the "coastal location," "tranquil environment," and "high-spec finish"—not just the rooms. This made the intangible tangible, justifying the premium price and establishing the development as a high-end asset.
